Methodologies

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Webedia - Elephant: The expectations of the French regarding food content

How did Webedia - Elephant decode the new culinary habits of the French through a quantitative study conducted in 8 days with 1,000 respondents?

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Ifop Opinion: When Bullying Becomes Audible

How Ifop partnered with Episto to survey parents of bullying victims in just 4 days using AI-powered qualitative research?

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Insights Trends #2 - Edition 2025

2025 Overview of insights teams: practices, salaries, evolutions, challenges... Everything you need to know about the evolving research function.

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Banking & Insurance: How to maximize survey response engagement?

How can you generate public interest in banking and insurance studies that are often perceived as technical or unengaging?

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Future of Beauty: understanding the beauty of tomorrow

How can beauty stakeholders today deepen their understanding of consumers and the industry through research and technology?

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Découvrez l'assiette des français

Discover the insights from the Episto & NellyRodi study decoding the factors that shape French food choices, conducted with 1,000 respondents.

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Catchment area studies: maximize insights into your local market

Everything you need to know about catchment area studies with Episto, and how to deeply understand your target audience at every physical location.

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Insights Trends 2024

The first edition of Insights Trends: Our benchmark report dedicated to insights professionals!

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Transportation stakeholders: Deepen your passenger insights

Episto and the transport sector: use cases and details on the targeting methodology.

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Gen Z and the beauty universe

Discover the full findings of our multi-country study on Gen Z's relationship with beauty, conducted in partnership with consumer trends and foresight agency NellyRodi.

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7 effective ways to share your insights

An overview of insight delivery formats with our best tips on how to design them!

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Hard-Discount: the new preference for French consumers

Discover the full findings of our 2023 study on French consumers and the shifting landscape of hard-discount retail.

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Optimize your marketing studies with ChatGPT!

How ChatGPT can save you time and increase efficiency in designing and analyzing your marketing studies?

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White Paper - Reinventing the Insights Function

Discover how to place insights teams at the heart of organizational strategy through 11 interviews with market research experts who shared their visions and advice with us.

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6 types of marketing studies to know

Discover the six major types of studies, their objectives, and the indicators measured. Download our educational guide!

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Quick commerce

Find our infographic on our study about quick commerce in Paris.

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White Paper - Social Media Studies, the new insights revolution

Everything you need to know about social media studies! Download our White Paper.

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The World Cup in Qatar

Find our infographic on our study about the 2022 FIFA World Cup in Qatar.

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Report - Generation Z: Inside the Minds of These New Consumers

Explore Generation Z and their consumption habits by downloading our new in-depth report!

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French people and startups

Find our infographic on our study about French people and startups.

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The Metaverse

Discover the infographic from our latest study on the Metaverse.

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