Case studies
Understand the perception of the Jaude shopping center for Klépierre
Survey 100 customers and non-customers of the Jaude shopping center to decipher their perceptions and guide future marketing actions.
Analyzing consumer satisfaction of new Ferrero frozen products
Understanding consumer expectations and identifying the strengths and areas for improvement of Nutella frozen products.
Explore the perception of longevity among French women under 30 with NellyRodi
Guide brands in the beauty ecosystem towards offerings that meet the new expectations of Generation Z and young millennials.
Assess customer satisfaction and deepen the understanding of the experience of Accor greet hotels
Enhance the attractiveness and clarity of the brand to the general public.
Analyze consumption practices around Auchan hypermarkets
Better understand the consumption practices of customers and non-customers around Auchan hypermarkets.
Track the evolution of Crédit Agricole's reputation in Guadeloupe
Evaluate the effectiveness of its advertising campaigns and identify levers that improve brand perception in order to optimize future marketing strategies.
Building trades: between economic optimism and attractiveness deficit
Ipsos surveyed 305 construction workers with Episto to analyze their 2023 review and 2024 outlook in a context marked by strong economic uncertainties.
Explore the different customer profiles of Lagardère Travel Retail's Relay shops at train stations
Understand the expectations of Relay's customers and non-customers, as well as their perceptions of the brand.
Explore Generation Z's relationship with the world of beauty with NellyRodi
Identify the beauty uses, routines, and influences of Generation Z youth.
Measure the appeal of a new playful St Mamet compote concept
Test the "Incognipot" concept in preparation for the launch targeting school catering and adolescents in France.
Understanding hair washing habits in France and Japan for L’Occitane en Provence
Enable L'Occitane to adapt its offer in light of current environmental challenges.
Understanding the uses and purchasing habits of tennis players with Tecnifibre
Understanding the purchasing habits of tennis players for rackets.
Understand the habits of Keolis' Twisto network users in Caen
Assess customer satisfaction for the Twisto network in Caen.
Test the design and messages of new clothing labels for Tape à l’Œil
Identify parents' shopping habits for their children's clothing and choose the new model for product labels.
Track the brand image of PepsiCo's Rockstar energy drink among its consumers
Track the evolution of brand awareness and image for beverages.
Measure the performance of Auchan's private labels in its trading areas in Europe
Measure the awareness of these brands, evaluate their market image, and define their brand territories.
Measure the performance of campaigns broadcast on the JCDecaux group's media
Measure Qonto's brand awareness and positioning before the campaign, evaluate the impact of the campaign, and analyze the evolution of Qonto's brand awareness.
Measure the effectiveness of a drive-to-store campaign broadcast on Waze
To understand the impact of the Audi drive-to-store campaign as well as users' perception of the brand.
Analyze purchasing behaviors for beauty products on social media for Ifop
Measure the expectations of social media users as well as their intentions to purchase beauty products on these channels.
Test Stych's awareness and understand young people's habits
Understand the criteria for choosing a driving school, and measure the brand's awareness.
Evaluate the reception of a new packaging launched by Alma
Understand consumption practices, measure satisfaction levels, and collect direct consumer feedback regarding Alma's new bottle cap design.