Understand the habits of Keolis' Twisto network users in Caen

A local study to analyze the satisfaction of users of the Caen transport network: Twisto.

The study

Keolis surveyed 800 users of the Twisto network in Caen to assess their satisfaction and analyze their travel habits, the sources of information they consult, and their preferred contact methods.

Methodology

• Target: 800 users of the Twisto network
• Geographical scope: Caen and its urban area
• Field duration: 4 days
• Recruitment: Social media
• Survey methodology: Quantitative study

Key study findings

• To gather information, 70% of users utilize the Twisto app (#1). 
• 86% believe that information about the network is easily accessible.

"Very satisfied with the collaboration with the Episto teams who are always attentive, available, and professional."

Moreover, their innovative solution has proven to be perfectly suited to our needs!".

Nelly Descat - Customer Listening Studies Officer at Keolis

Purpose

Thanks to quick and targeted data collection, Keolis now has a precise understanding of the expectations of users of the Twisto network and can now utilize the results of the study for statistical purposes.