Retailer

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Case studies

Test the design and messages of new clothing labels for Tape à l’Œil

Identify parents' shopping habits for their children's clothing and choose the new model for product labels.

Retailer
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Case studies

Measure the performance of Auchan's private labels in its trading areas in Europe

Measure the awareness of these brands, evaluate their image in the market, and define brand territories.

Retailer